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A Brain For Beauty

A Brain For Beauty
Blogger and Social Influencer
Serving Looks and Logic

Why Makeup Sales Are Declining

Overall makeup sales in the U.S. declined 4 percent to $1.8 billion in the first quarter, while more natural skin care products like tinted moisturizers and setting sprays to brighten skin became the fastest-growing segment within face makeup

Setting Spray Vs. Setting Powder

Aside from their individual consistencies, there are a few key differences between setting powders and sprays. Powders are typically used as a last sealing step for complexion products, such as foundation and concealer, while sprays are used to lock everything down after your entire makeup look is complete.